Tuesday, June 12, 2012

The New Way to Get Backlinks

The New Way to Get Backlinks


by Bob Richards


If you've been at the search engine results positioning game for a while, you know that anchor text is critical. For those of you new to obtaining a high search engine results for your site, the anchor text is the wording used in the backlinks that point to your website.

The rules we have all used is always to choose anchor text which fits your particular keywords that searchers make use of on the internet for which you desire your internet site to match. As an example, let us suppose you've got a site about fat loss products. So you are going about producing as well as building a lot of back-links including terminology such as weight-loss, diet, slim down, greatest eating habits and so forth. This has become understood for many years on the approach to position your website for you to best synch to your particular keywords and phrases you want your internet site to be known for. Yet, it appears that Google has changed the principles of the game and now, just the reverse is the superior strategy.

The following is a good excerpt from a great article I read in click here :

.....Ninety days prior to seasonal campaign needed to start, they [consultant] started building links into their company's site using the keyword-based anchor text, consequently placing hyperlinks in stating penguin, penguin, penguin, pointing to those customer webpages. Whilst, we went with the other tactic. With our customers currently, providing the on-page is actually optimized correctly and there are some backlinks going in making use of commercial terminology, then we simply build-up the authority and the trust of our customer web site.

It sounds like a lame idea, and it counters classic ideas involving SEO, however it really does truly work ever since this Google up date [Penguin] came about. Therefore, although we were beginning to climb in the search rankings, ultimately hitting number 1 spot for the most critical phrase for this seasonal campaign, we observed our competitor going down lower and lower.

And so, this is the point. If all of the anchor text for the back-links directed to your web site are your optimal search phrases, does that look normal and the answer is "no" because if independent website owners are back-linking to your web site, you will see an extremely significant amount of backlinks including:

Check this out click the link here's an example visit this website good stuff right here see Joe's website follow this website link a very good case in point follows described here suggested post

and the like.

As a result, if you have been backlink building to your internet site for a long period and may have over done it with your anchor text to fit your desired keywords and phrases, you need to go back and commence constructing a lot of links that do not target your search phrases. Notice, this is a seemingly painful exercise as you hate the thought of building links that seem to possess absolutely no search engine optimisation benefit. So until you grow to be used to this kind of brand-new means of carrying out things, simply keep telling yourself that the rules of the game have been altered regarding backlinks along with anchor text. For now, the quantity of hyperlinks is essential, the google page rank from the site on which those links show up is vital though the anchor text should be varied using organic English. The easiest method to carry on in constructing your web-sites search engine ranking position would be to continuously consider "what would be organic if I did absolutely nothing to build my own internet site rank"

We want that you find greatest value from utilizing a backlink service so please be sure that not over 50% of the anchor text include your selected key phrases. And make certain that the other half are different backlinks making use of terminology which other folks might employ who may hyperlink to your website because of your site's inherent worth. Stay faraway from any unnatural backlink patterns.




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